YEŞİLAY - GENNA ISTANBUL

VILLAINS ARE NOT ONLY IN TALES

Fighting against addiction for almost a century, Yeşilay (the Green Crescent) aims to emphasize that the earliest and most dangerous time to fall into bad habits is childhood. Tales are usually told to children not only for entertaining but also raising their awareness, warning them to be cautious of their surroundings. For an impactful commercial we narrated tales targeting adults, warning parents about the dangers all around their children and urging them to grant a clear future.

JUNE 2017

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