VILLAINS ARE NOT ONLY IN TALES

Fighting against addiction for almost a century, Yeşilay (the Green Crescent) aims to emphasize that the earliest and most dangerous time to fall into bad habits is childhood. Tales are usually told to children not only for entertaining but also raising their awareness, warning them to be cautious of their surroundings. For an impactful commercial we narrated tales targeting adults, warning parents about the dangers all around their children and urging them to grant a clear future.

JUNE 2017

ADVERTISER: YEŞİLAY // YESILAY.ORG.TR
ADVERTISING AGENCY: GENNA ISTANBUL
CREATIVE DIRECTOR: NİLÜFER GÜLATA
CREATIVE GROUP: GÖKHAN ÜSTÜNEL, ÖZHAN SANCAK, AYŞEGÜL KAYIKÇI, EROL ÇELİK
CLIENT SERVICES: ARZU YARAŞ
PRODUCTION: ATL YAPIM, SACİT ALTUN
PRODUCTION MANAGERS: DENİZ DOĞAN, ADEM KELEŞ
DIRECTOR: EMİR KHALİLZADEH
ASSISTANT DIRECTORS: SİBEL YILDIRIM, GURUR CANTÜRK
DIRECTOR OF PHOTOGRAPHY: FATİH TÜRKER
FOCUSPULLER: YUNUS EMRE TOLAN
MUSIC: ONUR CUMAOĞLU
COLOR: BERKER TUNCER
EDITING: HANDE SARICA
ONLINE: ÇAĞRI SARF
SFX VE MIXING: TUNÇ TOPRAK
WARDROBE: TALEH ALİYEV
LIGHTS: İBRAHİM ŞENGİL
CASTING MANAGER: MESUT EMRE YILMAZ