INNOVATION: FERRE

WITH PLEASURE…

With its aesthetic and innovative technological ideas, Ferre has been the favorite built-in appliances brand. Its new built-in oven, Ferre Fryart Steam combines steam-assisted cooking function and air frying technology and turns being in the kitchen into a pleasure. In the launch film of Ferre’s new oven, Şevval Sam, the advertising face of the brand, reveals the joy of cooking with Ferre through her aesthetic dance figures and the original Ferre tango that she brings to life with her voice.

SEPTEMBER 2023

ADVERTISER: FERRE // FERRE.COM.TR
BRAND: FERRE
ADVERTISER EXECUTIVE: METE AĞZITEMİZ
ADVERTISING AGENCY: GENNA ISTANBUL
CREATIVE DIRECTOR: NİLÜFER GÜLATA
CREATIVE GROUP: CÜNEYT ÖZTÜRK, BURAK AKINCIOĞLU, KAYHAN BAŞPINAR, AYKUT TAŞKIN
CLIENT SERVICES: İDİL OZMAN, ZEYNEP GÜL
PRODUCTION COMPANY: SHORTCUT
PRODUCERS: ESRA SEYREKBASAN, KEMAL GÜLEÇ
DIRECTOR: HATİCE AŞKIN
DIRECTOR OF PHOTOGRAPHY: VELİ KUZLU
ART DIRECTOR: MERTKAL KANIBELLİ
MUSIC: ÇAĞDAŞ GÖKTUNA
MEDIA AGENCY: MEDIASTORE

INNOVATION THAT COMBINES OVEN WITH AIR FRYER

FERRE FRYART TECHNOLOGY

Following the launch campaign of Ferre Built-in Appliances, we continued with Şevval Sam and prepared a product launch film. Known for her versatile personality and talent, Şevval Sam appears before the camera for the FryArt technology, which combines the oven and air fryer functions in one. In the film, she claims that in life, one can have many roles and do many things simultaneously and Ferre Built-in Appliances achieves this multi-function with the innovative Fry Art product.

SEPTEMBER 2022

ADVERTISER: FERRE // FERRE.COM.TR
BRAND: FERRE
ADVERTISER EXECUTIVE: METE AĞZITEMİZ
ADVERTISING AGENCY: GENNA ISTANBUL
CREATIVE DIRECTOR: NİLÜFER GÜLATA
CREATIVE GROUP: GÖKHAN ÜSTÜNEL, CÜNEYT ÖZTÜRK, BURAK AKINCIOĞLU, AYKUT TAŞKIN
CLIENT SERVICES: İDİL OZMAN, ZEYNEP GÜL
PRODUCTION COMPANY: SHORTCUT
PRODUCERS: ESRA SEYREKBASAN, ESRA SERT
DIRECTOR: LEVENT ONAN
DIRECTOR OF PHOTOGRAPHY: VELİ KUZLU
MUSIC: JINGLEIST
PHOTOGRAPHY: EMRE GÜVEN
MEDIA AGENCY: MEDIASTORE

BUILT-IN APPLIANCES: FERRE

WITH PLEASURE

In the launch campaign we created for Ferre Built-in, which combines technology with quality and aesthetics and turns being in the kitchen into a great pleasure, we used Şevval Sam. Cooking with Ferre Built-in inspires her and the smallest sound in the kitchen leads to a song. As a result, ads with high viewing pleasure are produced, keeping the brand promise alive in the visual and auditory world.

SEPTEMBER 2022

ADVERTISER: FERRE // FERRE.COM.TR
BRAND: FERRE
ADVERTISER EXECUTIVE: METE AĞZITEMİZ
ADVERTISING AGENCY: GENNA ISTANBUL
CREATIVE DIRECTOR: NİLÜFER GÜLATA
CREATIVE GROUP: GÖKHAN ÜSTÜNEL, CÜNEYT ÖZTÜRK, BURAK AKINCIOĞLU, AYKUT TAŞKIN
CLIENT SERVICES: İDİL OZMAN, ZEYNEP GÜL
PRODUCTION COMPANY: SHORTCUT
PRODUCERS: ESRA SEYREKBASAN, ESRA SERT
DIRECTOR: LEVENT ONAN
DIRECTOR OF PHOTOGRAPHY: VELİ KUZLU
MUSIC: JINGLEIST
PHOTOGRAPHY: EMRE GÜVEN
MEDIA AGENCY: MEDIASTORE